CLASSIFICATION NO. 365
MOBILE VISITOR SERVICES SPECIALIST
Under general supervision, to positively represent, communicate and promote Clackamas County/Oregon's Mt. Hood Territory, tourism assets, and local events in a social media/network environment; to provide excellent customer service, and direct promotions and information in all interactions with visitors; and to do other work as required.
The Clackamas County Tourism & Cultural Affairs Department is the destination marketing organization for Clackamas County. It is funded by the transient room tax charged on all overnight stays in commercial lodging facilities in the county. The department is responsible for strategies that both develop tourism attractions/facilities and market the destination through advertising, promotion, public relations and sales materials. By increasing the number of new and repeat visitors to the County, the department contributes to economic development and local vitality.
The Mobile Visitor Services Specialist drives and staffs a mobile visitors information van at numerous sites and events, provides direct information regarding opportunities and assets within Mt. Hood Territory (recreation, dining, lodging, cultural, etc), creates video/internet clips that highlight and promote tourism, lodging, dining and other opportunities within the Clackamas County region, and assists in researching and developing marketing strategies and promotional packages.
The Mobile Visitor Services Specialist differs from the Tourism Marketing Assistant that focuses on marketing, public relations, online, advertising, and promotions in addition to a variety of administrative and office support duties. It also differs from the Courier which drives a van-type motor vehicle and performs related clerical work to gather, process, sort and deliver mail, goods and supplies among County locations, and from Transportation Driver which operates a County bus to transport passengers in support of the Milwaukie Center or other North Clackamas Parks and Recreation District programs.
Duties may include but are not limited to the following:
- Operates and staffs the mobile visitors information center (MVIC van); distributes Clackamas County visitor related materials at major attractions, events and places of interest; manages inventories of brochures and other promotional materials; drives van to sites; sets up mobile information booth and informational displays; cleans (inside and out) and fuels van; arranges for regular maintenance with County Motor Pool.
- Provides direct information about recreation, dining, lodging and cultural opportunities and assets; inspires visitors and travelers regarding Clackamas County's opportunities, assets and activities through exceptional customer service, good information, and passion for the diverse offerings within Clackamas County/Mt. Hood Territory.
- Provides direct assistance/information at events with trip planning, bookings, and travel packages, and identifying recreational activities by demonstrating and referring people to on-line and other resources; handles cash/credit card transactions for sales of promotional items, etc.
- Schedules and handles all arrangements for the van at events and venues, including processing and submitting all applications, forms and permits; researches and recommends other/alternative events and venues that would present opportunities to engage potential travelers to the Mt. Hood Territory.
- Develops and creates short video/web clips that highlight and promote tourism, lodging, and dining opportunities within the Mt. Hood Territory; interviews persons; collects raw footage; edits digital videos; uploads to online video services for public viewing.
- Collects and compiles information on visitor trends, preferences, and event/attraction attendance used by Marketing Manager to identify new markets and strategies; administers surveys and distributes questionnaires as requested; maintains statistics such as location reports, referrals, etc.; researches and recommends promotional "give away" items and ideas.
- Manages inventory of informational and promotional materials; ensures that van is adequately supplied with updated brochures and information; notifies Marketing Manager when inventories are low or when information is outdated and makes arrangements for restocking; distributes materials to Chambers, community partners, and regional visitor information centers.
- Coordinates visiting friends and relatives program; coordinates passport-style and other promotional programs designed for residents, and local and frequent visitors; solicits coupon offers from tourism partners and makes available online; maintains and updates the MVIC schedule posted on the web.
- Provides assistance with social media and web presence projects/efforts related to local events; drafts posts and other information for facebook, Twitter, Word Press, and YouTube; serves as the Online Chat/Help Desk customer service representative through a Twitter voice while attending events.
REQUIRED KNOWLEDGE AND SKILLS
Working Knowledge of: Clackamas County's visitor amenities; Clackamas County tourism product; standard office equipment, including computer systems and software programs and specialized video equipment; English spelling, punctuation, grammar and composition; basic math; research techniques and procedures; general office practices and procedures; customer service techniques; Oregon traffic regulations and safe driving practices; recordkeeping and money handling; basic principles and practices of website design, and social media and networking.
Skill to: Positively represent local tourism attractions, cultural assets, and events to potential visitors through direct and written communications; work effectively and independently in a mobile environment with minimal supervision; communicate effectively, both orally and in writing; work with the public, staff, clients, partners, and personnel of other businesses in a courteous, professional manner; independently, accurately and effectively perform assigned tasks and duties; operate office equipment and computer software including specialized video equipment; read and interpret street maps; understand and follow written and oral instructions; work independently; establish and maintain effective working relationships with County employees, other agencies and the public; wear appropriate attire for sites and events; handle fast paced customer service environment and multiple tasks at one time; prioritize and organize work to meet deadlines; use independent judgment and discretion successfully work on multiple projects and deadlines; discern level of appropriate involvement when interacting with contacts, leads, and partners; operate assigned vehicle in a safe and efficient manner under a variety of traffic and weather conditions; pack and secure items within the van for safety; recognize vehicle service and maintenance needs.
Duties include driving a motor vehicle and exposure to outside elements, including inclement weather and traffic hazards. This classification requires the ability to climb a ladder, lift and move heavy objects, and to stand or sit for long periods of time in an outside environment.
Must be willing to work flexible and shifting schedule that includes evenings, weekends and holidays. Occasional overnight stays/travel is required.
Employment is contingent upon passing a post-offer physical assessment. Accommodation requests will be reviewed on an individual basis in compliance with State and Federal legislation.
Driving is required for County business on a regular basis or to accomplish work. Incumbents must possess a valid driver's license, and possess and maintain an acceptable driving record throughout the course of employment.
MINIMUM RECRUITING STANDARDS
Any satisfactory combination of experience and training that demonstrates possession of the required knowledge and skills.